2012 Practical Farmers of Iowa Annual Conference

SAVE THE DATE 2012 Practical Farmers of Iowa Annual Conference January 12-14, 2012; Scheman Building, Iowa State University campus, Ames, Iowa Made From Scratch Practical Farmers of Iowa is cooking up an agriculture with a blend of profitable enterprises, healthful food, strong communities and a commitment to our future farmers

Our Recipe for Success? Fedele Bauccio, CEO, Bon Appetit Fedele will be our keynote speaker. When Fedele Bauccio co-founded Bon Appétit Management Company in 1987, he set out to revolutionize  the food service industry by bringing fresh, made-from-scratch food to the contract market. Today, Bon Appétit spends over $55 million annually on food from within a 150-mile radius of each café, uses only sustainable seafood, sources turkey breast and chicken raised without antibiotics as a routine feed additive, features natural beef burgers, and leads the industry in using cage-free shell eggs. In 2007, the company debuted its Low Carbon Diet, the first program to make the connection between food and climate change. Bon Appétit is now a $500 million company with over 400 cafés in 28 states serving over 80 million meals a year. Fedele was named 2008 Innovator of the Year by Nation's Restaurant News, and also received the prestigious Going Green Award by the Natural Resources Defense Council (NRDC) in 2009. He is also a member of the Pew Commission on Industrial Farm Animal Production. *Ingredients include:* Multiple sessions on field crops, fruit and vegetable production, grazing, profitable enterprises, on-farm energy, cooking, local foods, partnerships between farmers and friends of farmers … and more NEW this year: PFI offers a “Soils 101” short course, running January 12 in the afternoon through the morning of January 13 (before the start of the full conference) * *Lots of networking time Meals featuring PFI members’ products Plenty of exhibit space -- Teresa Opheim Executive Director Practical Farmers of Iowa 137 Lynn Ave., Suite 200, Ames, IA  50014 515.232.5661 www.practicalfarmers.org * Practical Farmers of Iowa is an open, supportive, and diverse organization advancing profitable, ecologically sound, and community-enhancing approaches to agriculture through farmer-led investigation and information sharing.

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