Article on Challenges for Grass-Fed Beef Producers

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When Demand is Not Enough, Challenges are Steep for American Grass-Fed Producers

By Ulla Kjarval, Food and Tech Connect

EXCERPT: Grass-fed beef has become a household name, but despite unprecedented awareness and demand, many American producers find themselves struggling to make a living, battling against infrastructural flaws brought about by decades of agricultural consolidation. Retail chains like Wegman’s (here in NY) and Trader Joe’s have recognized the demand for grass-fed beef, but instead of sourcing from American ranchers they import it from South America.